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Elective -III



TOTAL QUALITY MANAGEMENT


Unit I : Total Quality Concept and Objectives


The concept of TQM- principles of TQM - Modern quality management- the quality gurus of Deming , Jurans and Crosby-quality and business performance- quality in leadership – communication – culture- management system


Unit II : Total quality management-


Quality – a traditional misconception of quality management – the total quality management approach – commitment and attitude to quality – the three hard components of TQM – Implementing TQM - Essential for quality.


Unit III: Quality in various levels – inspection - -definition of inspection – reasons for inspection – functional testing - the role of testing – fitness for purpose – measurement – testing –National and international standards – aims and principles of standardization – international standardization – European standardization and the European community – National standardization – certification-

Unit IV : Organizing for design quality – implementation of product design – aligning responsibility with authority - automation of testing – test procedures – measuring service quality - inspection tools and equipment.- vendor assurance – informal organization for conformity quality – establishing a quality programme


UNIT –V: Bench marking – the essence of Benchmarking and the Bottom Line – the benefits of Bench marking – the bench marking process BS ISO 9000 Certification around the world – the standards who can register – the certification process – benefits of ISO 9000 and problems - the third party audit - ISO 9000 Vs the Baldrige award – ISO 14000 – Components of ISO 14000 - Registration – Benefits


References:


  • Xu , Q. (1994) The making of TQM: History and margins of the hi(gh) story

  • ^ Bergman B. & Klefsjö B. (2007) Kvalitet från behov till använding

  • ^ Bergman B. & Klefsjö B. (2007) Kvalitet från behov till använding

  • Business Process Benchmarking (The Asqc Total Quality Management) by Robert C. Camp (Hardcover - Jan 1995)

  • Advancing Quality: Total Quality Management in the National Health Service (Health Services Management) by Richard Joss and Maurice Kogan (Hardcover - Oct 1995)

  • Introducing Total Quality Management: A Credit Union Reader by Cuna (Paperback - Sep 1993)




  1. M.A. DEGREE COURSE IN ENGLISH


SYLLABUS

THIRD SEMESTER

Course Structure: Paper IX


Title of the Course / Paper


Shakespeare Studies

Category of the Course C

Year & Semester

2nd Year &Third Semester

Credits

4

Subject Code

Pre-requisites

Minimum Entry requirements for the course / Eligibility

Objectives of the Course

The objective of this paper is to make students understand and enjoy Shakespeare’s plays, Criticism of Theatre. It also attempts to provide the students with the context of Elizabethan England from the evolving contemporary perspectives down the ages.

Course Outline

UNIT I

Shakespeare Theatre; Theatre Conventions; Sources; Problems of categorization; Trends in Shakespeare Studies upto the 19th Century; Sonnet and court politics; famous actors; theatre criticism; Shakespeare into film & play production.

UNIT 2


Sonnets Sonnets – 12, 65, 86,130


Comedies Much Ado About Nothing

Winter’s Tale


UNIT 3


Tragedy Othello



UNIT 4


History Henry IV Part I


UNIT 5


Shakespeare Criticism

Modern approaches - mythical, archetypal, feminist, post-colonial, New historicist;

A.C. Bradley (extract) Chapter V & VI and the New

Introduction by John Russell

Brown in Shakespearean

Tragedy by A.C.Bradley,

London , Macmillan, Third

Edition , 1992


Wilson Knight Macbeth and the Metaphysic of

Evil (1976, V.S. Seturaman &

S. Ramaswamy English

Critical Tradition Vol. I.

Chennai, Macmillan).


Stephen Greenblatt Invisible Bullets: Rennaissance

Authority and its Subversion,

Henry IV & Henry V, in

Shakespearean Negotiations.

New York:

Oxford University Press, 1988

Also in Political Shakespeare:

New Essays in Cultural

Materialism. Eds.Jonathan

Dollimore and Alan Sinfield

Manchester University Press,

1994

Ania Loomba Sexuality and Racial Difference

in Gender, Race, And

Renaissance Drama, Manchester UP, 1989.









C – Core; E – Elective; ED – Extra disciplinary


Recommended Texts:


  1. Stephen Greenblatt, ed., 1997, The Norton Shakespeare, ( Romances & Poems, Tragedies, Comedies), W.W. Norton & Co., London.




  1. Standard editions of texts.

Reference Books:


  1. Bradley, A.C., 1904, Shakespearean Tragedy, Macmillan, London.




  1. Spurgeon, 1935, C.F.E. Shakespeare’s, Imagery and what It Tells us, Cambridge UP, Cambridge.




  1. E.M.W. Tilliyard, 1943, Elizabethan World Picture, Chatto and Windus, London.




  1. Knight G.W., 1947, The Crown of Life: Essays in Interpretation of Shakespeare’s Final Plays, Oxford.




  1. Harrison, 1951, G.B. Shakespeare’s Tragedies, Routledge, London.




  1. Henn, T.R., 1956, The Harvest of Tragedy, London.




  1. Knight G.W., 1957, The Wheel of Fire: Essays in Interpretation of Shakespeare’s Sombre Tragedies, New York.




  1. Muir K., 1961, William Shakespeare: The Great Tragedies, London.




  1. Hunter G.K. William Shakespeare, 1962, The Late Comedies, London & New Year.




  1. Knights, L.C., 1962, William Shakespeare: The Histories, London.




  1. Eastman A.M. & G.B. Garrison eds., 1964, Shakespeare’s Critics from Jonson to Auden : A Medley of Judgments, Michigan.




  1. Oscar James Campbell, ed., 1966, A Shakespeare Encyclopedia, London, Methuen & Co.




  1. Jonathan Dollimore, ed., 1984, The Radical Tragedy, The Harvester Press, Cambridge.




  1. Shakespeare Surveys, (Relevant Volumes).




  1. John f. Andrews, ed., 1985, William Shakespeare: His World, His Work, His Influence, Charles Scribner’s Sons.




  1. Stephen Greenblatt, 1988, Shakespearean Negotiations, Oxford University Press .




  1. Ania Loomba, 1989, Gender, Race, Renaissance Drama, Manchester, MUP.

  2. Jonathan Dollimore and Alan Sinfield, eds., 1994, Political Shakespeare, Manchester University Press.



Website, e-learning resources

http://www.shakespeare.bham.ac.uk/resources


Course Structure: Paper X


Title of the Course / Paper


English Language and Linguistics

Category of the Course C

Year & Semester

2nd year & Third Semester

Credits

4

Subject Code

Pre-requisites

Minimum Entry requirements for the course / Eligibility

Objectives of the Course

Objectives of the course is to enable the students to have a conceptual understanding of the English Language in a historical perspective; to recognize, identify and use sounds and structures; to identify and explain process of second language acquisition; to adopt and practise English Language Teaching approaches.



Course Outline

UNIT I

The History of English Language

  1. The Descent of the English Language

  2. The Old and Middle English periods, the Renaissance and after

  3. The growth of vocabulary

  4. Change of meaning

  5. The evaluation of Standard English

UNIT 2


Phonology


  1. Cardinal vowels, The English vowels, Diphthongs and consonants

  2. Transcription

  3. The syllable, Received pronunciation and the need for a model

UNIT 3


Linguistics


  1. Morphology, Phrases and sentences

  2. Syntax, Semantics

  3. Pragmatics and discourse analysis



UNIT 4


English Language Teaching


  1. First and Second Language Acquisition

  2. Role of Teacher, Learner, Classroom

  3. Language Teaching Approaches




UNIT 5


Approaches to Grammar


  1. Structuralist Grammar

  2. Transformative Generative Grammar

c) Communicative Grammar



C – Core; E – Elective; ED – Extra disciplinary


Recommended Texts:



  1. F.T. Wood, 1969, “An Outline History of the English Language, Macmillan, London. Reprint.




  1. Palmer, Frank, 1973, Grammar, Penguin.




  1. Gimson A.C., 1975, An Introduction to the Pronunciation of English, ELBS and Edward Arnold Ltd., London.




  1. S. Pitt Corder, 1987, Applied Linguistics, Penguin.




  1. George Yule, 1996, The Study of Language, Second Edition Cambridge UP.




  1. Crystal David, 1997, Linguistics, Penguin.




  1. A.C. Baugh, A History of the English Language,




  1. Crystal, David, 2002, Internet and Language.


Reference Books:



  1. H.H.Sterne, 1984, Fundamental Concepts in Language Teaching , OUP.



  1. Diane Larsven –Freeman, 2004, Techniques and Principles in Language Teaching, OUP, Indian Edition.




  1. Balasubramanian T., A Textbook of English Phonetics, Macmillan.


Website, e-learning resources

www.exchanges.state.gov/education/engteaching/onlineca.htm_35K


Course Structure: Paper XI


Title of the Course / Paper


Literary Criticism and Literary Theory

Category of the Course C

Year & Semester

2nd Year & Third Semester

Credits

4

Subject Code

Pre-requisites

Minimum Entry requirements for the course / Eligibility

Objectives of the Course

This paper intends to give an overview of the critical trends starting from Aristotle’s classical criticism to the post-structural and post-colonial theories. Classical, New-classical, Romantic critics are represented to familiarise the students with aesthetic concepts. Matthew Arnold and T.S.Eliot lead the way to the humanistic approach while texts from Brooks, Frye, Said lead the student to structuralist and post-structuralist approaches.



Course Outline

UNIT I

Imitation - Pleasure and Instruction - Myths and Archetypes -Poetic Structure -Diction; Text –Author-Reader - The ‘Other’ – Formalism – Structuralism – Deconstruction – Post-Colonialism.

UNIT 2


Classical, Neo - Classical and Romantic Criticism


Aristotle Poetics: Aristotle’s view of

Imitation & Definition of

Tragedy

Chapters 1-3,6-12 and 14.


Sir Philip Sidney Apologie for Poetry

William Wordsworth Preface to Lyrical Ballads

S.T. Coleridge Biographia Literaria Ch 14

UNIT 3


Humanistic Criticism


Matthew Arnold Study of Poetry

T.S. Eliot Tradition and the Individual Talent

UNIT 4


Formalism and Structuralism


Cleanth Brooks Language of Paradox

Northrop Frye The Archetypes of Literature

Gerard Genette Structuralism and Literary

Criticism


UNIT 5


Post Structuralism


Roland Barthes Death of the Author

Edward Said (From “Orientalism” Extract in

A Post Colonial Studies

Reader)





C – Core; E – Elective; ED – Extra disciplinary


Recommended Texts:


  1. T.S. Dorsch. Tr., 1965, Classical Literary Criticism Penguin Books.

Chapters 1 to 3, 6 to 12 and 14.


  1. David Lodge, ed., 1972, Twentieth Century Literary Criticism, Longman, London.




  1. S. Ramaswamy and V.S. Seturaman, 1976,1979 (Two Vols.), English Critical Tradition, Macmillan, Chennai.




  1. David Lodge, ed., 1989, Modern Literary Theory, Longman, London.




  1. V.S. Seturaman, ed., 1989 Contemporary Criticism, Macmillan, Chennai.




  1. Ashcroft, Griffith & Tiffin, eds., 1995, Post-Colonial Studies Reader, Routledge, London.



Reference Books :


  1. M.H. Abrams, , 1953, The Mirror and the Lamp, OUP, Oxford.




  1. Wimsatt and Brooks, ed., 1957, Literary Criticism – A Short History, Prentice-Hall, Delhi.




  1. David Daiches, 1984, Critical approaches to Literature, Revised Edition, Orient Longman, Hyderabad.


Course Structure: ELECTIVE


Title of the Course / Paper

Literature, Analysis, Approaches and Applications

Category of the Course (Elective Within the Dept)/ED

Year & Semester

2nd year & Third Semester

Credits

3

Subject Code

Pre-requisites

Minimum Entry requirements for the course / Eligibility

Objectives of the Course

To enable the student to experience the practical aspects of literature studies to utilise the resulting skills in day-to-day life

Course Outline

UNIT I

Practical Criticism – Critique and Book Review.

UNIT 2


Journalism and Mass Communication – Advertising


UNIT 3


Report Writing


UNIT 4


Proof reading and editing

UNIT 5


Technical Writing – Specs, Manuals, Business Correspondence

C – Core; E – Elective; ED – Extra disciplinary


Reference Books:


  1. Practical Criticism : D.H. Rawlinson, The Practice of Criticism V.S. Seturaman et.al., Practical Criticism C.B. Cox: The Practice of Criticism.




  1. Resource books for teachers (eds) Krishnaswamy & Sivaraman. Interface between Literature and Language (ed) Durant & Fabb. Reading Literature, Gower & Pearson.

  2. Kamath, M.V. The Journalist ‘s Handbook, Vani Eductional Books,

New Delhi, 1986.


  1. Kamath, M.V. Professional Journalism.

  2. Teal, L. and Taylor R. Into the Newsroom: An Introduction to Journalism.




  1. Warren, Thomas, L. , 1985, Technical Writing. Purpose, Process and Form, Wadsworth Publishing Company.




  1. Itule, Bruce. D., 1994, News Writing and Reporting for Today’s Media. McGraw Hill.




  1. Gerson, Sharon, J. and Steven, M. Gerson., 2000, Technical Writing: Process and Product, Prentice Hall.


Course Structure: Elective


Title of the Course / Paper

Copy Editing

Category of the Course ED (Elective within the department)

Year & Semester

Second Year & Third Semester

Credits

4

Subject Code

Pre-requisites

Minimum Entry requirements for the course / Eligibility

Objectives of the Course

To introduce students to the sphere of Publishing, its various aspects and train them in the skills of copy editing.

Course Outline

UNIT I

Publishing Industry: Concept; Organisation; Function; Depts

UNIT 2


Process – Manuscript to Pre-Press Production – An Overview


UNIT 3


Copy Editing: - Basics; Function; Role; Process;


Copy Editor; Role and Responsibility



UNIT 4


The Book: Book as a Product; Ethics and Politics in Publishing

UNIT 5


E-Publishing; Prospects of Copy Editing


C – Core; E – Elective; ED – Extra disciplinary


Recommended Texts:


  1. 1982, The Chicago Manual of Style, Prentice – Hall of India Pvt Ltd., New Delhi.




  1. Rob Kitchin & Duncan Fuller, 2005, The Academic’s Guide to Publishing, Vistaar Publications, New Delhi.


Reference Books:



  1. John F.J. Cabibi, 1973, Copy Preparation for Printing, Mc-Graw-Hill Book Company, U.S.A.




  1. Charles W. Ryan, 1974, Writing: A Practical Guide for Business and Industry, John Wiley & Sons Inc., New York.




  1. The Bodley Head, 1976, Type for Books: A Designer’s Manual, Great Britain.




  1. Sir Stanley Unwin L.L.D, 1976, The Truth About Publishing, George Allen & Unwin Ltd., London.



Website: www.copydesk.org


FOURTH SEMESTER

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